How much does an HVAC website cost?

Ask five web agencies for HVAC website pricing and you'll get five wildly different quotes. Here's what's actually out there in 2026.

DIY templates ($20–$50/month)

Wix, Squarespace, GoDaddy. Cheap up front. Slow, hard to rank, and you're doing all the work. Most Sacramento HVAC contractors abandon these within 6 months.

Freelancer builds ($1,500–$5,000 one-time)

You get a site. You also get zero ongoing SEO, no updates, no hosting support, and a designer who disappears the moment the invoice clears.

Full-service agencies ($3,000–$10,000+ upfront, $500–$2,000/month)

Quality varies wildly. Some are worth it. Many just take retainers and phone it in.

Flat-fee subscription ($79/month with HaliWeb)

Professional design, hosting, updates, and SEO built in. No upfront cost, no long contracts. For most Sacramento HVAC contractors this is the best ROI on the list – the first service call it books usually pays for a year of the subscription.

The real cost is the calls you don't book

Whatever you pay for a website, the bigger number is the revenue leaking through a bad one. Fix that first.